The Network Marketing Road Less Traveled

When I started my home-based network marketing business, I fully bought into the "system" that came with it. You know the "system", make a list of 100 people you know, contact them all and talk to them about joining the business with you. If they are not interested in joining the business, they'll at least become good retail customers.

The idea behind this part of the plan is that a good portion of the people who know you, love you, and/or trust you will quickly see the benefits of joining the business with you and together you will all become wealthy running your own home business network marketing empires.

Social Network

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The other part of the plan is to tell anyone that comes within three feet about the business and why they should join. Through this part of the plan, simply talking to enough people will result in success.

The Network Marketing Road Less Traveled

I believed this wholeheartedly and tried to follow it.

I made my list of 100 people and narrowed that down to 20 hot prospects and then narrowed that list down again to the top 5 prospects. I set up meetings and started making calls trying to set up meetings.

By the time I had been in business for three months, not one person I knew, love, or trusted had joined the business with me despite the fact that I had followed the system I had been taught. In fact, a couple of these people were put off by the entire approach, thinking that I was trying to get them involved in a pyramid scheme (despite my thorough explanations of why the business is not a pyramid scheme).

So after three months, the point where 97% of network marketers quit, I had three clear options:
a. Quit and prove all the doubters right.
b. Keep working the same system.
c. Find another way to become successful.

In considering my options I analyzed why my company's system wasn't working for me. After revisiting my list with a more critical eye and considering the reality of my life, I reached a few conclusions:

1. Lack of Resources: Not everyone on my list was someone who had the resources to start a home business. Even though the start-up and marketing costs associated with network marketing businesses are much lower than those of traditional businesses, running a business, even a home-based business, requires money and many people just don't have the money to start and run a network marketing business.

2. Non-Viable Prospects: Looking critically at the people on my list, I realized that the vast majority of these people simply weren't a good fit for this business. Most often they weren't a good fit because they either: a) had no interest in starting any type of business, b) were happy in the career they had, or c) did not have the drive necessary to be a successful entrepreneur.

3. No Network: Network marketing is about marketing and distributing products through a "network" of people. Looking at those who had become successful in my company, they all seemed to have one big thing in common: a large built-in network. This network often involved a large family, a large social network, or a large network of established business contacts. On the other hand, I do not have a large family, my social network is made up a few very close friends, and a small network of business contacts. And it was not, and is not, appropriate for me to discuss a business opportunity in the context of my full time job. Without such a built-in network, most network marketers end up in the 97% who fail.

So what do you do if you want to be successful in your network marketing business?

You don't follow in the footsteps of others, you go your own way. You remember that you are running your own business and that the choice of how to run it and make it successful is ultimately up to you.

What do you do next? Here are some suggestions on finding an alternative road to success:

1. Determine Your Target Market: Look at your business critically and determine who is your real target market, both for finding other people to join your business and to purchase your products or services. These markets may or may not be the same.

2. Take Your Business Global: Network marketing systems are often very big on face to face meetings, group presentations, opportunity meetings, etc. But in today's world, you don't have to limit yourself to your local community to make your business successful. If you have a phone and email, you can reach out to a much larger pool of potential pool of business builders and customers.

3. Attract People to You: Once you know who is in your target market(s), market them and attract them to you and your opportunity. You will find many more people join your business and become your customers if they have come to you as opposed to you chasing them.

4. Internet Marketing: Through websites, article marketing, blogs, etc. you can bring qualified people that are looking for home business opportunities and/or your product and service to you. Through the right type of message, you can have people come to you that are not only in your target market, but are anxious to join you in your business or purchase your product or service.

These are just a few suggestions. If you decide to employ these suggestions in building your network marketing business, be warned that you may find some resistance to such methods from your upline. But remember - you started your own network marketing business so that you could be in charge. Don't give your control over to your upline. Just because they built their business the "company system" way, doesn't mean that you have to do that as well.

On the other hand, don't completely reject the "company system." There may be times when aspects of that system fit with your current situation. For instance, you may find that a group presentation is the perfect way to introduce a particular group to your product or service. Or you may come into contact with someone who mentions that they are looking to change careers. Again, that may be the perfect time to mention your opportunity.

In the end, remember that your network marketing business is just that - YOUR BUSINESS. You decide how to run it and how to make it successful. You can take the road taught by your company, or you can take the road less traveled.

Whatever road you take, make it end up at success.

The Network Marketing Road Less Traveled

Suzanne Don de'Ville is a successful professional who runs her own home-based network marketing business. Find success with her proven, non-traditional network marketing system [http://www.home-business-for-women.com] at my website, [http://www.home-business-for-women.com]

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How to Search For People on Facebook by Network

The internet has a number of different online communities and networks and sometimes within these communities or networks there are even smaller ones depending on common interests or characteristics that people have. Read about some of the ways that you can search for these groups and find them.

One of the most popular social networks is Facebook and within Facebook there are a number of smaller networks, groups or communities. If you want to know how to search for people on Facebook by network, then some answers are provided here. To be able to search for networks and groups you need to have an existing account yourself.

Social Network

There are a number of applications that Facebook has that make navigating around the network and searches easier. One of these applications is the advanced searches option. Once you access this option you have the option of searching for people based on a number of different things. You can search for people based on location, schools, profession and a whole lot of other possible options. That is one way of how to search for people on Facebook by network.

How to Search For People on Facebook by Network

If you know the name of the network that you are looking for just type it in and search. The search will return all the results that are relevant to the network that you typed in. If you are unsure of the full name of the network you can just type in portion if the network and it will still be able to pick it up.

Besides the advanced search application there is also another application that is designed to look up networks specifically. You can go to 'facebook.networks/networks.php' and try and search for the network you want from here. You can also enter the entire name of the network or part of the name and the search will still be able to find it. That is another way of how to search for people on Facebook by network.

How to Search For People on Facebook by Network

Others also found this helpful: Free People Search engines to help you find anyone on Facebook. Alternatively Go to: People Search Information

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Social Network Benefits

Social Networking of course is in its infancy, at least to web site traffic generators, so what are the so far under-penetrated benefits of social networking?

Lower Costs

Social Network

It is significantly cheaper to employ online social networking strategies than to pay for advertising. When you social network, you can prescreen potential customers. You learn what your prospects like and what they don't. That personal relationship you gain when you connect with your potential customer is more valuable than what you would get had you advertised. Advertising is impersonal: the "one size fits all" concept does not seem to work anymore.

Social Network Benefits

Credibility and Trust

Connecting with prospects on a personal level builds trust and credibility. A general rule of thumb is to offer your services, expertise or help before you ask for it. It is acceptable to promote your services when asked. If you're not careful, your attempts could be considered spam. Instead, wait for the opportunities to present themselves instead of forcing a situation.

It's Who You Know

When you socialize, you meet others who know others. How are you going to meet the president of a large corporation? You start by talking to his friends. You ask your associates if they know someone who is connected with him And on and on.

Social networking relationships are supposed to benefit both parties. Never take more than you give. When the opportunity presents itself, don't be afraid to ask your contact to introduce you to a prospect. The old saying rings true: it's not what you know; it's who you know.

There are many reasons to employ social networking as a marketing tactic. Ensure that you have extra time to spend. While it's true that the upfront costs are less, this method takes up a lot of time in research and building relationships.

Social Network Benefits

By the way, do you want to learn more about using articles like this to drive traffic to your website and increase online conversions?

If so, I suggest you check this out: article marketing traffic.

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Different Methods of Social Network Marketing

Social network marketing is popularly called as Internet marketing. Today you can find many ways for internet marketing. Many people who enter this online marketing are less worried because of its guaranteed success. If you see in Internet totally all types of products has been marketed online without much effort. Internet attracts many business people to promote their business online. Social network marketing is grown to such a height that today many people can't earn without it.

Some of the most recognized network marketing tools are Face book, My Space and LinkedIn. Twitter became regular place for people who have newly entered the field of social network marketing.

Social Network

Different social networking marketing methods are as follows.

Different Methods of Social Network Marketing

1. Blogging: When you start Blogging or posting your data about any product, you can see less response from clients. Later it will become big business via blog. Websites and blogs are most powerful tools for social network marketing when matched with other networking tools. Blog is an amazing tool which provides many other facilities in addition to just marketing your business. It also helps you to communicate with other clients in case if you have any problems.

2. Personal website or blog: It is important to have private website if you are a freelancer. Your website will help your clients to know about you and it will make them clear that you are a serious freelance marketer and help to make huge revenue via online marketing.

3. Article selling: It is also best and cheap internet marketing method. It is a mode of advertising our trade just by writing articles and attracting endless number of users across world. We usually sell our articles to different article database websites and article directories. Today it provided free business to many advertisers and publishers and they are really benefited through their articles.

4. Email sending: Electronic mail sending is the best way to marketing. Collect list of email addresses through portfolio websites and email about your business to all internet users. Your Email should be attractive in such a way that your recipient will be impressed to get back to you.

5. Use social networking websites: Social networking websites like Twitter, face book can be used to promote your sales. These provide best platform for all who are thinking of online marketing.

6. Video promotion: Use several video distribution websites for your marketing. These websites uploads your service to the whole world. All that you need to do is film a video about marketing and send it to video uploading sites like You Tube. It seems it is the easiest way of marketing than any other modes since many people will be interested in view videos rather than word form of advertisement.

7. Press Release or media release: It attracts several public clients and increases relationship among them.

8. Search Engine Optimization: It improves the traffic to your website by providing quality web content. It uses RSS feeds and many SEO techniques.

Different Methods of Social Network Marketing

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